Discover how your hotel can accelerate its green initiatives without capital constraints. In this session, SOFIAC will showcase how funded energy and infrastructure upgrades can help hotels reduce operating costs, enhance sustainability performance, and meet Green Key Global certification goals—all through savings generated by the projects themselves. Learn how SOFIAC’s tailored funding model removes financial and operational barriers, empowering hotels to achieve meaningful energy and GHG reductions while advancing their long-term environmental objectives.
Panelists:
- Moderator: Ray Sabharwal, Director of Marketing, Green Key Global
- Speaker: Ashley Jones, Director, SOFIAC
About Green Key Global
Green Key Global, owned by the Hotel Association of Canada (HAC) and the American Hotel & Lodging Association (AHLA), is a leading certification body empowering hospitality businesses in North America to achieve excellence in sustainability. Our globally recognized Best-in-Class solutions ensure that our members meet high international standards, leveraging corporate social responsibility and environmental social governance, gaining a competitive edge in the eco-conscious market. By aligning with all 17 of the United Nations’ Sustainable Development Goals (SDGs), Green Key Global sets a comprehensive standard for sustainability practices. Join us as we lead the way towards a more sustainable future for the hospitality industry.
About SOFIAC
Founded in 2021, SOFIAC is a $200M investment solution based on risk allocation and dedicated to decarbonization projects. SOFIAC pushes the boundaries of decarbonization in Canada by leveraging advanced expertise in both financing and technical solutions. In partnership with its network, SOFIAC develops projects that enhance competitiveness and reduce operating costs — all without impacting cash flow. Its innovative business model allows clients to immediately benefit from the savings generated by reduced energy consumption, with no upfront investment required. SOFIAC transforms energy efficiency initiatives into ambitious decarbonization projects that deliver both financial and environmental value. Learn more at sofiac.ca.