A major stakeholder in the industry, the Greater Toronto Hotel Association (GTHA) is the voice of Toronto’s hotel industry, representing 170 hotels, with approximately 37,000 guest rooms and more than 32,000 employees. Founded in 1925, the GTHA enables competing hotels to work together on issues of public policy and charitable ventures, provides information and service to its members, and advocates raising their profile and prosperity as a vital component of Toronto’s tourism industry.